GREETINGS, I’M JACOB VAN BLARCOM
THE ART DIRECTOR
SEE WHAT I’VE MADE
ENJOY
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PAW PATROL PUPTALKS
Toy company Spin Master wanted to win parents over before the holidays. So we launched PupTalks, a series of surprise pep talks for a few big names in pop culture (a pop star, a comedian, an NFL quarterback, and a late night TV host)— to prove that Paw Patrol isn’t just about big rescues in Adventure Bay, it’s about showing up and supporting parents too.
Press: Billboard, Entertainment Tonight
My role: campaign concepting, talent search and recommendations, animation visual direction, wardrobe and set styling, video edit, color, and finishing direction.
Agency: Fallon
CCO: Leslie Shaffer
CD: Jon Moehnke
Copywriter: Matt Hunziker
Executive Producer: Erin Kirby